How It Works
What is the purpose of this website?
Just as I have promoted the UK Stillwater Fisheries using my stillwaterfisheries.com website I am using my skills and time to create a marketplace for UK Fly Tyers to list their products on their own online store but without the crazy fees that other platforms charge.
The goal is to create a One Stop Shop and Marketplace that brings together both Fly Anglers & Fly Tyers from the UK. This isn’t an ordinary online store – it’s where you can purchase directly from and help support some of the most creative minds from the UK Fly Tying Scene including your favourite Fly Tying Content Creators from Social Media.
It’s the marketplace for buying and selling UK Tied Flies where you can buy your favourite patterns from highly skilled Tyers who don’t use Social Media and also from your favourite Tyers that you see daily and are responsible for some of the flies that we all know, love and use every time we go on the water.
The purpose of this website certainly is not for me, Stef, to make a living from it. Whilst I offer my expertise, time and skills to create and maintain the website there are associated costs with running the website which need to be recouped. To ensure that the website has a fair and reasonable chance at being successful I have paid for all software licences and hosting fees to enable the platform to run until October 2026 and generate enough income to secure the costs for the 2nd year and further beyond.
Who makes the rules?
Ultimately, me – Stefan Flynn but from the outset I wanted to be 100% open when I created this Marketplace and the very first thing, before anything else, that I did was to create an Advisory Panel from a set number of the Fly Tyers who expressed an initial interest in the platform.
The group of Fly Tyers on the Advisory Panel have important input and have helped to create the rules for Marketplace Vendors including the all important Vendor Fees. I liaise and discuss privately any key issues regarding the website with the Advisory Panel so that it helps me understand the Fly Tyers perspective and help me make any final decisions. This enables me to gain invaluable feedback and a greater understanding on the issues that are most important to Fly Tyers and I am most grateful for the Tyers on the Advisory Panel for their input.
What are the rules?
The Advisory Panel has voted on and created the following rules that Marketplace Vendors must adhere to.
- UK Tied Flies are only allowed to be sold on the Marketplace.
- An Advisory Panel of Fly Tyers will vote whether to approve or decline each new Vendor application.
- A valid Stripe account is required to receive payouts. Vendors can sign up using a special link once their application has been approved.
- No Business Sellers will be allowed to sell on the Marketplace. A Business Seller is defined as someone who has a Company and/or a website where they sell flies.
- Vendors will pay a flat fee of £1 per order towards the website running costs in addition to current Card Processing Fees of 1.5% and 20p per transaction.
- All orders must be fulfilled and have valid tracking that has shown as received by Royal Mail within 28 days of order received or customer gets an automatic refund.
- Repeated non fulfilled orders or orders sent without tracking will lead to Vendor removal
- The Marketplace Owner and Advisory Panel reserve the right to remove Vendors suspected of selling non UK tied flies or other abuses that are not in the spirit of the Marketplace
- A total of three Website Sponsors will be allowed to have banners on the website front page to raise funds for ongoing costs.
I'm a Customer - How Long Will My Order Take?
The length of time an order can take to be fulfilled depends on many factors.
As the TFF Marketplace features multiple UK Tyers who tie each fly to order and don’t hold flies in stock the likelihood of receiving your order within a few days are quite remote.
On average, each order should be completed in around 14 days after your purchase but it can take up to one full month to receive your order.
I'm a Customer - How do I resolve a problem with my order.
You should contact the Vendor that you placed an order from in the first instance as the Marketplace Owner has no knowledge of any order specific issues.
If you have not received a satisfactory response from a Vendor regarding your query please reach out to the Marketplace Owner by using our Contact Form
I'm a Customer - Do I need to pay Multiple Postage Fees if I order from Multiple Vendors?
Yes. As the website and Vendors do not hold stock and all flies are tied to order you will need to pay a separate shipping fee from every Vendor in your Order